Exhibiting at a trade show is only the beginning. The real value comes from what happens after buyers discover your products.

THE ASIA FAIR supports international brands with local marketing, business development and distribution connections designed to help turn exhibition exposure into commercial opportunities.

We connect brands with importers, distributors, retailers, buyers and relevant business partners across our target Asian markets.

Our Distribution & Marketing services include:

• Market introduction and local brand positioning
• Product and brand presentation
• Local marketing campaigns
• Digital and offline promotional activities
• Buyer and distributor identification
• Importer and wholesaler connections
• Retail and commercial partner introductions
• B2B lead generation
• Business matchmaking
• Product sampling and market testing
• Distributor outreach and follow-up
• Sales lead development
• Market feedback and commercial insights
• Support for long-term distribution development

Rather than simply generating exposure, we focus on creating qualified business connections that can lead to distribution, partnerships and sales.

We help brands move from being seen in the market to being present in the market.